Independent Publishing - Articles Archive
from March 7, 2008 to January 19, 2008

Free content online offers an opportunity for marketing yourself, your know-how and talent, more than any other marketing or advertising technique you may have learned about. Nothing beats the value of your own knowledge and skill, especially when you laid out in full for others ... read more

Robin Good - March 7, 2008
 
Is it more appropriate to give your best content out for free or to seriously consider going with a paid-content solution? Can you make more money with AdSense or other online advertising solutions or by selling your higher quality content at a price? If you are ... read more

Robin Good - March 6, 2008
 
One thousand true fans can truly make a difference if you are online author, writer, musician or videomaker seeking to make a living inside the long tail. Contrary to what you may have thought or have being told, if you have real, solid value to share, ... read more

Robin Good - March 5, 2008
 


Everyone got very envious of my QIK/ Nokia combo and its ability to let me video stream live from anywhere I am... but only if I have my Nokia. QIK works only with Symbian-based mobile cameraphones and all those guys with an iPhone or a slick ... read more

Robin Good - March 4, 2008
 

Making sense of new technology and media: a weekly digest edited and written by educational technologies expert George Siemens brings to you some of the most interesting pointers, trends, reflections and issues to follow that have emerged during the last seven days. In this weekly digest these ... read more

George Siemens - eLearnSpace - March 1, 2008
 

When does watching a video online count as a "video view"? If your video counter on YouTube or Blip.tv says 5,000 views, what does that really mean? Have 5,000 people really watched your video from beginning to end or are these just those that clicked play, ... read more

Mark Rotblat - TubeMogul - February 29, 2008
 
Key breaking news coming from Google today. Two key stories are on my screen today and I am devoting all of my focus to them: 1) Google just launched Google Sites - a full wiki service that I was just waiting ... read more

Robin Good - February 28, 2008
 

Many have already talked about it. Of those who have used it, some, with enough courage and vision, have made it one of their staples of online programming. Take Steve Garfield or Robert Scoble, to mention two of the guys I have been following on a ... read more

Robin Good - February 27, 2008
 


Today your strongest asset is your network. Your social network of informed, intelligent peers, is going to be the most valuable resource you have against the increasing landslide of information coming at you. It is in the wisdom of crowds, in word of mouth marketing, and ... read more

George Siemens - eLearnSpace - February 23, 2008
 

Getting to understand, appreciate and follow all that happens in the online world takes more attention and energy than any normal individual can ever have. This is why, increasingly we need newsmasters, curators, and opinionated digest editors who can explore, scan, select and report on what ... read more

George Siemens - eLearnSpace - February 16, 2008
 
Do you want to ask me direct questions about online publishing, video or internet marketing but have no idea of how you can do this? Today I open up a new public thread of video posts that will answer directly your email questions and requests. Just ... read more

Robin Good - February 15, 2008
 

Making Sense of New Technologies and Media is a weekly digest, curated by education, technology and media expert George Siemens and focused on analyzing, reporting and providing thoughtful insight into the use and intelligent application of such new technologies to our everyday lives In this week digest: a) ... read more

George Siemens - eLearnSpace - February 9, 2008
 

When content can be copied indefinitely and just about anything digital can be duplicated and re-distributed instantly, where is value to be found? "The money in this networked economy does not follow the path of the copies. Rather it follows the path of attention, and attention ... read more

Kevin Kelly - The Technium - February 7, 2008
 

Microblogging and lifestreaming have been two of the more popular tech industry buzzwords of 2007. But what are they, why would you use them, and how can you go about doing so? In this beginner's guide I take a look at the new breed of online applications, ... read more

Michael Pick - February 5, 2008
 

Helping others see what you are talking about can be a powerful communication advantage, and understanding how visuals and images work can make all of the difference in the world in achieving it. This and many others interesting insights, at the convergence point of media, technology, ... read more

George Siemens - eLearnSpace - February 2, 2008
 

Today, the majority of useful search result pages are nothing else but an aggregated and filtered cream of multiple and very diverse types of database content sources. Look at Google results. The effective content databases of today are dynamic, fed by multiple contributing engines and born ... read more

John Blossom - Shore - January 30, 2008
 

How do great ideas spread and become "influencers" for those who are exposed to them? How can you involve yourself in deciding how to get our children educated? Are online learning tutorials a trend that is going to grow? How are future classrooms going to look ... read more

George Siemens - eLearnSpace - January 26, 2008
 

Where does fair use end and where does copyright infringement start? The use of video to create documentaries, remixes and video mashups is undergoing lots of scrutiny and evaluation by those in charge of regulating what and what can't be freely published as well as the ... read more

The Center for Social Media - The Center for Social Media - January 25, 2008
 

In the near future, the value of your free online content is going to be challenged over and over again. And to the few scrapers that now copy and re-syndicate your content as if it was theirs, you will need to add remixers, automated scripts and ... read more

Robin Good - January 22, 2008
 

Do you really know how Google performs its search "magic" and how it weighs your site inside search results? Are video tutorials the next wave? Is social networking going to be as relevant and impactful also inside the education universe? On these, and other more interesting technology-related ... read more

George Siemens - eLearnSpace - January 19, 2008
 

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