Independent Publishing - Articles Archive
from September 24, 2008 to August 8, 2008

What are bloggers blogging about and why? Though there a million and one reasons for people to blog, you may find yourself surprised to find out that most bloggers write passionately about their topics because they essentially want to share with others what they have themselves ... read more

Blogs are not just an opportunity to have a personal online press, or to express one's own thoughts and ideas freely. On one hand blogs have become the pivotal points for the new market conversations companies are starting to entertain with their customers. On the other, ... read more

Information overload: are you affected by it? How can you better manage it? Are big companies giving us more and better information? How can you determine which information is worthwhile looking at? How to you decrease the noise created by the huge volume of info ... read more

A new class of powerful, inclusive, popular and engaging events liberated from the straitjacket of space-time by the convergence of usable new media technologies is ushering at your door: X-events are next. But let me explain myself better: Online (and offline) events should not be confined anymore ... read more

Online video advertising is going to grow at a breakneck pace in the near future offering plenty of opportunities to online independent publishers looking forward to create additional revenue channels to their present content lineup by leveraging internet video marketing and advertising solutions. Thanks to ... read more

The Google Chrome browser is out and fully available for download right now. "Google Chrome is a browser that combines a minimal design with sophisticated technology to make the web faster, safer, and easier.", that's what Google says. To help you out find out what Google Chrome ... read more

Summer is over, or at least it looks like so from the traffic trends in the last two weeks. Web traffic has been going up again quite rapidly and I expect the trend to continue for another week or two still, until the typical traffic levels ... read more

Daniele Bazzano contacted me via email to apply for the just re-opened MasterNewMedia Internship program, on Monday of last week. The next day, he had already been selected, among many, to be part of my extended virtual newsroom. Compared to the typical US guy (I have ... read more

It’s not that talent and ability don’t matter, but how you "frame" and "position" yourself has everything to do with how successful you end up to be. "You don’t need mass appeal or millions of customers to be a success. But your definition of success needs to ... read more

Google has just announced the public release of Google Ad Manager, a hosted platform for the full management and optimization of online advertising campaigns to improve your ROI (Return on Investment). To access it one needs only to have an existing AdSense account. Google Ad ... read more

How do you organize the content of a new web site or blog? Do you really need to spend specific time ahead of launching to organize the content sections and hierarchy of your web site? Why do I have to optimize my website? Can't ... read more

Wondering how to evaluate a newly found website for trustworthiness and credibility? Is there a pragmatic and reliable way to do it? "You can make 10 times your present job salary if you just do this!" Have you ever read something like this? How do you know whether something ... read more

When you're writing a web content your strategy should be to tell immediately to your readers what it is so special about your post that they should stop doing other things and put all of their attention on reading it. More often than not though online ... read more

From Steve Rubel to Sepp Hasslberger, many beginning bloggers as well as a good number of experienced ones like to publish (especially on weekends) posts that are nothing else but a collection of recommended links they are offering to their readers. These digests of links have ... read more

Live video streaming services are a specific category of video publishing tools that anyone can use to stream live video from their computer, just using a fast Internet connection and a web camera. In this Sharewood Guide, Robin and I have picked for you the best ... read more

"If you have mastered the blogging paradigm, have made your blog an authority and a reliable source of information, commentary or news in your selected field(/s) of interest, it is about time to "scale yourself up" - Work Less and Look More At The Bigger Picture ... read more

Social media is coming to the US business world and sooner than many had originally anticipated. In early 2007 the results of a groundbreaking study into the adoption of social media within the Inc. 500, an elite group of the fastest-growing companies within the United States, ... read more

If you know someone who has the talent, will and true desire to get a professional web publishing experience and credential like no other, while creating the foundations for earning a good revenue in the future, this is the right time to apply for one of ... read more

From a media and technology news & reviews daily web magazine to a reference / learning resource with a specific focus on media literacy, communication skills and professional web publishing. This is the new editorial strategy focus for Master New Media, the daily magazine that originates ... read more

Writing posts, articles and reviews while utilizing a very specific content structure and sequence as an editorial guiding path, can provide better and more interesting writing while providing more consistently your readers with the information they want in a uniquely recognizable style. While journalist schools teach ... read more