March 6, 2008
Content Publishing Strategy: Free or Paid? What Is Better?
Is it more appropriate to give your best content out for free or to seriously consider going with a paid-content solution? Can you make more money with AdSense or other online advertising solutions or by selling your higher quality content at a price? If you are an online publisher and you have not yet started asking these questions it is about time you do. Here some of my own very basic thoughts on this topic.
Robin Good - Master New Media
I have indeed a lot more to say on this.
I have discovered that what I thought was the best way to go, is now only a component of my future strategy and that both paid and free content can have key strategic roles in building successful online publishing projects.
I think that what I have realized may surprise some of you, or even enrage some others, but, nonetheless such possible reactions I feel I have found a major treasure that was sitting under my butt.
As in the past, I think it is my duty to start sharing what has emerged and what I will do with it in the coming days.
So, if you are interested in this topic, remain tuned. Because I have definitely more for you coming.
Related Articles
February 7, 2008
Online Publishing Strategy: What Has More Value Than Free Content?
When content can be copied indefinitely and just about anything digital can be duplicated and re-distributed instantly, where is value to be found? "The money in this networked economy does not follow the path of the copies. Rather it follows the path of attention, and attention... read more
January 16, 2007
Online Publishing Hot Trends: The 2007 Business Outlook For Online Media Publishers
As the pace of change continues to increase, new small online publishers as well as established content media giants will both need to understand where and how to invest extra time and resources to keep their companies growing while providing more of what online audiences are... read more
February 23, 2006
The Winning Content Distribution Formula For Online Publishers
The New York Times reports on a video clip of a comedy sketch from NBC's "Saturday Night Live" television show that fans began to circulate on the web to millions of downloaders.
Photo credit: Collegehumor.com
NBC initially made a legal copy of "Lazy Sunday" available for free... read more
December 28, 2005
User-Generated Content Is Online Content Publishers Most Promising Future
Content crystal ball-gazers, rejoice: the best is yet to come in 2006 as publishers and technology companies vie for the hearts of publishing-savvy users looking for personal and professional content.
Photo credit: Mario A. Magallanes Trejo
Investing in users in 2006 will be revolving around four trendy... read more
November 29, 2004
Summary Of The World: Googlezon And The Newsmasters EPIC
By the year 2014, what I call newsmasters will be the most sought-after and highly rewarded professional media creators the world has ever seen.
Newsmasters are an emerging group of news editors which utilize new tools and techniques to create unique content streams on specialized topics by... read more
June 22, 2004
If Content Wants To Be Free, How Can I Be Sustainable Robin?
From today's Inbox:
"I am impressed by some of your thoughts that I came across on the internet, so much so because they are similar to my own in a number of ways.
I have spent 40 years selecting, saving, clearing rights, making English language versions for what... read more
