Independent Publishing - Articles Archive
from December 28, 2005 to November 17, 2005


Content crystal ball-gazers, rejoice: the best is yet to come in 2006 as publishers and technology companies vie for the hearts of publishing-savvy users looking for personal and professional content. Investing in users in 2006 will be revolving around four trendy "Ps" that are shaping content ... read more

John Blossom - Shore - December 28, 2005
 

Yes, 2006 will be the year of online video. This is what I wrote not more than a week ago here, while attempting to bring in to focus my first set of predictions on the upcoming web and new media future. Video will indeed be a disruptive ... read more

Robin Good - December 21, 2005
 

As surely as the birth of jazz music was shunned by many classically trained musicians the rise of user-generated media has gained the scorn of many professional content producers. But when you're using pretty much the same tools as any professional producers in a medium that reaches ... read more

John Blossom - Shore - December 20, 2005
 


No matter how many RSS feeds, blogs and news alerts you receive it is likely that to this day you are also a subscriber to multiple email-based newsletters. One of the oldest content distribution vehicles, in existence since before the Web even became a reality, email-based ... read more

Robin Good - December 17, 2005
 

One of the things I am asked more often when meeting new people online is if Robin Good is my real name and why did I choose to adopt such a unique name. The reasons that drove me to make this choice are the same ones ... read more

Robin Good - December 13, 2005
 

If you stop looking for a second at the hundreds of interesting new tools and events happening online, what are the key trends you see? Where among the new emerging online media, should you be looking next when trying to understand where to invest your future energies ... read more

Robin Good - December 12, 2005
 

Finding the right strategy for dealing with a plethora of platforms for consuming today's content is no easy task. The ideal digital content platform for publishers is not the latest faddish gizmo but the digital objects that they create to run on these hardware platforms. Keeping ... read more

John Blossom - Shore - December 7, 2005
 

If you have been disappointed with the results and profits turned up by having integrated Google AdSense ads within your web site or blog, do not despair. Getting AdSense to work is never been an easy trick, unless you fully understood the mechanism governing both the ... read more

Robin Good - December 6, 2005
 


Robert Scoble is one among over 60 (and growing) individuals who has responded to the TheWeblogProject invitation to explain, clarify, story-tell what a blog really is. Watch the clip If you have not heard or read about TheweblogProject, the aim of this non-commercial initiative is to shoot and ... read more

Robin Good - December 5, 2005
 

Sharewood Picnic is Robin Good's weekly basket of goods, tools and services found in the last week. Including several newly-released resources, these little gems can help you better understand and utilize the independent publishing revolution we are witnessing. Feel free to download, test and try-out any of ... read more

Robin Good - December 4, 2005
 

The marketing communication landscape has changed more in the past five years than in the past fifty. Traditional marketing methods are losing their grip on customers at an alarming rate. Trade shows, trade publications and direct mail deliver a fraction of the ROI they did only ... read more

Alan Moore - SMLXL - December 1, 2005
 

A few minutes ago the first Corante Hub on Web and Technology has officially opened its doors. Corante Hubs are nothing else but one of the first incarnations of the newsmastering approach to information filtering and aggregation that I have covered quite a few times on ... read more

Robin Good - November 29, 2005
 

Sharewood Picnic is Robin Good's weekly basket of goods, tools and services found in the last week. Including several newly-released resources, these little gems can help you better understand and utilize the independent publishing revolution we are witnessing. Feel free to download, test and try-out any of ... read more

Kevin C. Borgia - November 27, 2005
 

If you're looking to improve your business, just give me 180 seconds and I will tell you why you should invest in blogs and not in traditional highly trafficked sites. I will start by sharing with you data coming from a recent US study about online content, ... read more

Alessandro Banchelli - November 26, 2005
 

Future Entertainment And New Talent May Soon Indeed Come From The Roots. I am about to launch a new free entertainment and video-driven music online service. The new site, which will launch in beta next week, is all about music videos, having fun, laughing and grassroots participation. ... read more

Robin Good - November 24, 2005
 
If you are an early adopter, one of those like me who likes to try and experiment as early as possible with these fascinating new media technologies, you are already probably familiar with Flock, the social browser built on top of the FireFox engine. But if the ... read more

 

Ah, print, the darling of trade publishers everywhere. It's still a potent weapon in today's B2B marketing wars, but with trade events and online publications soaring in their revenue mixes today's B2B publishers are oftentimes perplexed as to how to deal with the shifting strategic role ... read more

John Blossom - Shore - November 22, 2005
 

Just before the weekend Google announced a new advertising feature that will allow advertisers to select the specific sites on which they will want their ads to appear on. Google stated that this new feature, known as Onsite Advertiser Sign-up, will allow independent publishers to hook and ... read more

Robin Good - Eric Auchard - Reuters - November 21, 2005
 
Sharewood Picnic is Robin Good's weekly basket of goods, tools and services found in the last week. Including several newly-released resources, these little gems can help you better understand and utilize the independent publishing revolution we are witnessing. You are encouraged to visit the sites and test ... read more

Robin Good - November 20, 2005
 

Google, launched yesterday its newest and most speculated about tool: Google Base. In essence, Google Base is a powerful and highly scalable database for submission of publicly shareable structured data. It is also a way for Google to let anyone upload information to Google databases. As Rafat ... read more

Robin Good - November 17, 2005
 

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