Google Print - Promote And Sell Your Book For Free

Today Jeffrey Goldfarb and Bernhard Warner, European Media Correspondents at Reuters, report an interesting announcement about much criticized Amazon business partner and wanna-be competitor Google Print. In their article titled Google Launches Amazon-Style Book Search Business Goldfarb and Warner write that Google will demonstrate the service live tomorrow at the Frankfurter Buchmesse, the leading European book fair held from October 6-10, 2004 in Germany:

Quoting Goldfarb and Warner:
"Google founders Larry Page and Sergey Brin will host a press conference on Thursday to demonstrate the technology at the Frankfurt Book Fair, an important showcase if the Internet search engine is to recruit the heavyweights of the book publishing industry."

The service - previously blogged about months ago by Rick Kavanaugh and Chris Sherman - is still in beta phase, but might be of interest to book publishers because Google Print will scan their entire book contents for free and list their book ads at the top of regular search results if the query used matches words supposedly contained anywhere inside the book:

Although according to Goldfarb and Warner's article 60,000 books have been indexed, it is not quite clear whether all of these titles have been fully indexed, nor exactly which publishers have been contracted by Google.

Related articles:

1. Google Print FAQ
2. Google Launches Amazon-Style Book Search Business by Jeffrey Goldfarb and Bernhard Warner, October 6, 2004
3. Isolating Google's Printed Material in a Google Search Form by Google expert Tara Calishain, September 22, 2004
4. Google launch book search by Rick Kavanaugh, December 30, 2003
5. Google Introduces Book Searches by Chris Sherman, December 17, 2003