I guess we can agree: the world is changing at an increasingly faster pace, and the volume of information is growing at an explosive rate. Change is the name of the game these days and who lives and works off the Internet knows how true this indeed is. But... how are we preparing and equipping our younger generations to live and to cope with such fast-paced scenario-changing realities and with the vast amount of information we drink-in and get exposed to without any crap-filtering skills?

Photo credit: Robin Good
Excerpted from my guest night at Teemu Arina's Dicole OZ in Helsinski, here are some of my strong, uncensored thoughts about school and academic education in general.
In this four-point recipe I state what I think are the some of the key new attitudes we need to consider taking if we want to truly help some of your younger generations move to a higher level of intellectual and pragmatical acumen, beyond the one that most get from our present academic system.
To be honest, I probably owe to the academic world much more than I would seem to attribute to it in this short set of videos, but I do this on purpose, as an agent provocateur who at wants to stir some reflection and questioning on things that we tend to give too much for granted.
If you believe in a different type of education and think schools and the academic system are in for some kind but deep upgrade, I think you will enjoy my four point recipe on learning and the future.
Website usability testing is a troubleshooting methodology that helps you discover specific ambiguities, pitfalls or issues in your website design and interface that spoil the effective use, legibility and navigation of your web pages. If you want to improve the user experience on your website, in this MasterNewMedia guide you can find all the best paid-for commercial website usability testing tools now available on the market.
Heat map of Google homepage
At
Do top US corporations use social media? Is the business world leveraging new media technologies to engage customers? The answer is definitely positive according to a new research study on 2009 Fortune 500 companies and their use of social media tools, like blogs and Twitter and authored by Nora Ganim Barnes and Eric Mattson.
Photo credit: Kheng Ho Toh and Dmitriy Shironosov
Each year Fortune Magazine compiles a list of
Online publishing is in many respects the new frontier for those who have a voice, a business, a desire to communicate or change things for the better. It potentially enables any individual connected to the net to be a two-way communication hub capable of sending out information and equipped with technologies to listen and respond. But to transform such revolutionary opportunity into a truly effective marketing vehicle, or into a
Website usability testing identifies a precise methodology devoted to uncover specific bugs, idiosyncrasies and ambiguities in the way that website design impacts the effective use, legibility, navigation, and user experience of your website. In this MasterNewMedia guide you can find the best free website usability testing tools available out there.
Heat map of MasterNewMedia homepage created with Feng-GUI
Website usability testing is indeed a critical component of any effective online publishing strategy.
Does your online business use a disruptive innovation approach? In other words: have you ever considered getting a huge advantage over your competition by developing a business strategy that is a completely different way from what everyone else in your field does?
Photo credit: Kheng Guan Toh
Disruptive innovation is a term used in business and technology literature to describe innovations that improve a product or service in ways that the
Web widgets are tiny applications that allow you to easily distribute your content across other blogs and web sites, free of charge. Web widgets work just like YouTube videos: you can place a widget on your web site and let readers grab the embed code and redistribute your content with a few clicks. In this MasterNewMedia guide you will find the best tools and services to create a widget for
How do you build a personal brand around yourself? Can one really create a business online simply by sharing her knowledge online?
Photo credit: Robin Good
A couple months ago I was invited by Nokia to join, together with Teemu Arina, a discussion and review session with their online publishing and social media teams focusing on how to improve and steer the future strategy and direction of Nokia online communication strategy.
This
What is real-time online ad bidding? Is this really an additional opportunity for web publishers to better monetize their ad inventory?
Photo credit
Although many web publishers consider email newsletters an old-fashioned way to update their readers and customers, in my opinion, email messages remain THE most familiar, intimate, direct and effective way to communicate with anyone you know. As such they represent one of the most powerful means to create and share value online and one of the few effective methods to start the "conversations" we keep hearing more and more about
Viral media is a flawed way to think about distributing content through informal or "ad hoc" networks of consumers and the harsh reality is that advertisers completely fail to understand the process whereby a content is redistributed over the web. Thus, and in sharp contrast with what they claim, advertisers are completely clueless about how to build a viral marketing campaign and completely ignore what metrics should be deployed to
Email distribution and newsletter mailing services are among the best and most utilized email marketing tools available out there. They allow you to get in touch with your audience in a direct and intimate way trough autoresponders, direct messages, and any type of newsletter format that can be used to market your ideas, or your online product or service. In this MasterNewMedia guide you will find the best commercial newsletter
Online ad pricing and advertising trends for 2009 showed an encouraging recovery from the economic downturn that hit publishers in 2008. Throughout 2009 ad pricing had been steadily growing till reaching the top in December 2009, where ad prices were even higher than pre-recession.
Photo credit Pablo631
The PubMatic Ad Price Index 2009 states a 111% increase from the last quarter of 2008 to the last months of 2009. But which
How can online journalists improve their design, usability and content creation skills? In this MasterNewMedia report journalist Eric Ulken shares some valuable insights on what online journalists can learn from web interaction designers to improve the way they create, layout and distribute their content.
Photo credit: Taketorise Computer
Usability and design should always be major concerns when you decide to post or share content on the web. But what if you
Communicating via email in a direct, intimate and informal way remains one of the best ways to market and promote your content, services and products online. This is why the most effective online businesses still rely on crafting quality newsletters and email updates to keep their fans and customers updated, entertained and happy. In this MasterNewMedia guide you will find the best free email newsletter distribution and mailing services available
What future and opportunities for online news? "After more than five years of Wikipedia building both its content and its brand as a "go-to" source for freshly updated topic-oriented content that dominates search engine results, it dawns on some folks in the news business that perhaps there is a business model in there somewhere."
Photo credit: juliengron
Content media expert, and Content Nation author John Blossom, analyzes AP recent moves and where
To organize, coordinate, promote and manage live events, whether physical or online, there is a new emerging set of web-based event management tools that can truly help and augment your communication and marketing efforts. But how do you choose among all these services which one is best for you? In this MasterNewMedia guide you will find out which are the best web-based event management tools out there and what characterize 
Real-time search engine OneRiot has launched RiotWise Trending Ad Units, which automatically refresh based on what's trending on the social web. Previously, OneRiot's Trending Ads were available only via OneRiot's API, meaning developers ...
Read more...
We often instinctively see shape in three-dimensional terms - which is not always helpful when thinking of the Internet - which is essentially a ‘network of networks’ running on on-top a physical network of wires, phone lines and wifi bubbles.
Read more...

Let's set the record straight right from the beginning. Facebook, Twitter, Foursquare, Gowalla, Buzz or any of the other hundreds of wannabes out there fishing for VC dollars as their only viable business model are not social media. At best they are ...
Read more...
Over the last few years, I have enjoyed watching new sites spring up built around conversations and social engagement. These new social networks, be they about friends (Facebook), business colleagues (LinkedIn or Brazen Careerist), shared interests ...
Read more...

While more than three million businesses, brands and celebrities have created Facebook Pages, many are struggling to figure out how best to use them. Companies are finding that even when they keep their pages updated with fresh content, they still aren’t ...
Read more...
As publishers seek to maximize revenue around online video, many are studying consumer attitude towards the number of in-stream ads they will accept. According to early research by Turner in Europe, which distributes entertainment content online there, ...
Read more...

According to the Nielsen Company, the global average time spent per person on social networking sites is now nearly five and half hours per month (February 2010 data), with Facebook accounting for the majority of that time. That's up more than two ...
Read more...

Among the most popular top 5 print media websites for the week ending March 6, 78 percent of Facebook users were returning visitors compared to 67 percent from Google news. The same was true for broadcast media, with 77 percent returning for Facebook ...
Read more...

Twitter appears set to tweak search results to return the most popular tweets first - instead of the most recent - for any given search query. This according to Twitter Developer Advocate Taylor Singletary, who has just updated the developer Google Group ...
Read more...
A multilingual website is any website that offers content in more than one language. Examples of multilingual websites might include a Canadian business with an English and a French version of its site, or a blog on Latin American soccer available in both ...
Read more...

Today, the realtime search startup is improving upon its advertising product by offering Trending Ad unit that automatically updates in realtime corresponding to the the most popular trending topics at the time. The ability to update in realtime allows ...
Read more...
Ages of social network users reviews how the various social networks (Bebo, Facebook, MySpace, Twitter, etc) break down in terms of age categories. Of the 19 services covered, the 35-44 age group is tops in 11. While this fits into the ...
Read more...

Andover, MA-based website conversion company SeeWhy today launched Conversion Manager , an automated web analytics service that allows publishers and e-commerce companies to optimize website conversion rates through real-time 'remarketing' ...
Read more...
We’re going through a shift in how folks are understanding what search really means to them. And what it means to them is “I have a need and I need it fulfilled, and I’m going to use the online medium to fulfill it in some way.”
Read more...

In the future, communication will increasingly be enabled by technology. Employees will be empowered with information and given guidelines and authority to do the right thing. Middle managers won’t be needed nearly as much as they are today.
Read more...
Paid advertising has morphed into so much more than buying some traffic until your SEO can sustain your site. There are now software programs that can create a unique landing page for (thousands of) keywords on the fly, specifically designed to address ...
Read more...

There are now hundreds of millions of consumers worldwide using social networks, blogs, microblogs, online forums and video-sharing sites, and marketers have followed them there. Social media marketing has gone from experimental to must-have, and that ...
Read more...

Trada takes a lot of the complexity of running SEM (search engine marketing) campaigns by letting advertisers or agencies take advantage of lots of different search experts who can execute campaigns for them quickly and efficiently.
Read more...

eMarketer: "What is Media6Degrees’ concept of social ad targeting?" Tom Phillips: It's quite different than the common perception. The way we view social targeting is using Web data to construct custom audiences for brands at scale. That ...
Read more...
Google Trends says that search volume for "social media" surpassed "Web 2.0" right in the middle of January this year, though the new hotness has yet to reach the heights of "Web 2.0" hit circa 2007. But what key changes ...
Read more...
|
Contact information: |