Robin Good Archive Of Latest News
May 2009

Media Literacy: Making Sense Of New Technologies And Media by George Siemens - May 30 09   Media literacy is an expanded information and communication skill that is responsive to the changing nature of information in our society. It addresses the skills students need to be taught in school, the competencies citizens must have as we consume information in our homes and living... read more | cat.: | Link George Siemens - eLearnSpace -- May 30

Social Media Marketing Metrics: The Official IAB Definitions and Guidelines   Social media has changed the paradigm of how people consume online media. But how do you measure social media effectiveness, when social media becomes an instrument for marketing, PR and promotion? Are there advertising metrics for social media marketing and promotion? Photo credit: Jozsef Szasz-Fabian edited by... read more | cat.: | Link International Advertising Bureau Digital Video Committee - IAB -- May 29

Citizen Journalism: The Key Trend Shaping Online News Media - Introductory Guide With Videos   Citizen Journalism has put democracy back in people's hands. An army of individuals with mobile phones, portable cameras, and blogs is rapidly replacing traditional media as a reliable and wide-ranging source of information. In this milestone report, Chris Willis and Shayne Bowman were among the... read more | cat.: | Link Chris Willis and Shayne Bowman - We Media -- May 27

Virtual Presenter Soapbox: A Live Stage For Everyone To Present Great Ideas   In the age of sharing, collaboration and real-time communications, wouldn't it be fantastic if anyone had the opportunity to present her ideas live to a real, sizable public audience? Why isn't it there yet a virtual presenter soapbox open to everyone? Photo credit: Darko Novakovic After the likes... read more | cat.: | Link Robin Good -- May 25

Media Literacy: Making Sense Of New Technologies And Media by George Siemens - May 23 09   Media literacy builds an understanding of the role of media in society as well as essential skills of inquiry and self-expression necessary for citizens of a democracy. (Source: Center for Media Literacy) Photo credit: Kristina D.C. Hoeppner Inside this Media Literacy Digest: CCK08: Socialization As Information Object - ...an... read more | cat.: | Link George Siemens - Electronic Frontier Foundation -- May 23

Corporate Blogging: Fortune 500 Indicates Trends In Blog Usage and Adoption   Though most people would think differently, blogs, social media, RSS, video and podcasting are gradually establishing themselves as new critical components in the development strategy of many large companies in the American corporate landscape. Photo credit: Robert Mizerek These companies look at the adoption of social media technologies... read more | cat.: | Link Eric Mattson and Nora Ganim Barnes - University of Massachusetts Dartmouth Center for Marketing Research -- May 22

Social Media: What Is It And Why It's So Important For Any Organization   Why is social media so important? And most importantly, why should you and your company care about? Photo credit: grki In this article, web strategist George Benckenstein explains in very simple, non-technical words, what marketing experts and businessmen have failed to understand about the real value of social... read more | cat.: | Link George Benckenstein - George Benckenstein -- May 20

How Much Is My Site Worth? Best Services To Estimate A Website Value   Is there a way to find out the actual value of your blog or website? If you wanted to consider accepting new publishing partners or were caressing the idea of selling out to someone else, would there be tools to help you gauge how much your... read more | cat.: | Link Robin Good -- May 18

Media Literacy: Making Sense Of New Technologies And Media by George Siemens - May 16 09   Media Literacy is about asking pertinent questions about what's there, and noticing what's not there. And it's the instinct to question what lies behind media productions - the motives, the money, the values and the ownership - and to be aware of how these factors influence... read more | cat.: | Link George Siemens - eLearnSpace -- May 16

What Business Strategy For News Publishers? When Most Of Your Content Is Freely Republished Elsewhere How Can You Survive? The AP Story   The most recent statistical data by duplicated content analysis engine Attributor indicates that nearly half of the web sites taking content from major publishers are copying more than 90 percent of the original text of articles. For prestigious and long-established news organization like AP, this is... read more | cat.: | Link John Blossom - Shore -- May 15

Problem Solving Techniques: Get Your Creative Thinking Juices Flowing By Using The SCAMPER Technique   If you, like me, think that life is an ongoing learning opportunity and possibly the most interesting part of our lifetime-long journey, you must have already realized how critical it is to be able to think outside of the box when it comes to problem-solving times.... read more | cat.: | Link Robin Good -- May 13

Live Teaching And Learning Marketplaces: The Emerging Online Social Learning Networks For Professional Independent Educators   Live teaching and learning marketplaces are a new emergent set of online exchanges where independent teachers and educators can easily share or sell their know-how with those looking for it. Independent guides and experts can deliver live and recorded lessons using a full set of web... read more | cat.: | Link Robin Good -- May 11

Media Literacy: Making Sense Of New Technologies And Media by George Siemens - May 9 09   Media literacy is the process of accessing, analyzing, evaluating and creating messages in a wide variety of media modes, genres and forms. It uses an inquiry-based instructional model that encourages people to ask questions about what they watch, see, and read. (Source: Wikipedia) Photo credit: Jason Rhode Inside... read more | cat.: | Link George Siemens - eLearnSpace -- May 9

Why Tracking External Links Can Help You Improve Website Traffic   Tracking and monitoring your incoming links can provide you with great and valuable insight into which sites, social media and other web traffic sources are sending you the best and most qualified visitors for your web site. But how do you go about analyzing those incoming... read more | cat.: | Link Pavel Israelsky - Nana10 -- May 6

Best Embeddable Online Video Widgets And Playlist Creators - Mini-Guide   Video playlists are a simple but effective way for web publishers to create extra content that has much greater value than a single clip. By aggregating, picking and selecting a compilation of videos on a certain topic or subject, you can offer something unique and special... read more | cat.: | Link Robin Good -- May 4

Media Literacy: Making Sense Of New Technologies And Media by George Siemens - May 2 09   What is Media Literacy? Media literacy is the ability to bring critical thinking skills and about asking pertinent questions about what's there, and noticing what's not there. And it's the instinct to question what lies behind media productions - the motives, the money, the values and... read more | cat.: | Link George Siemens - eLearnSpace -- May 2

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