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Online Marketing: 10 Usability Findings To Increase Sales And Customer Loyalty Intro by Robin Good If you are into wanting to learn and understand more about what you can do to further improve the impact of your online communication strategy while adding new useful components to it, the best thing to do may be to find the ... read more | cat.: user experience | Link | Comment Jakob Nielsen - Useit.com -- March 23

Brands Are Inside-Out, User Experience Is Outside-In “The problem is that “brand” will always be about the impression companies want to make, and are by their nature an ‘inside-out’ proposition — a company figures out its brand and what it means, and does what it can to communicate or otherwise impart that message ... read more | cat.: user experience | Link | Comment Peter Merholz - Peterme -- February 7

User Experience Design: The Importance Of A Great Ending What's important in a user-customer experience? A great ending, whether for an article, a visual presentation or a video tutorial, can leave your audience in a state of grace and satisfaction or leave them in total frustration and anger, with no further desire to see, read or ... read more | cat.: user experience | Link | Comment Kathy Sierra - Creating Passionate Users -- August 21

Search Engine Optimization More Important Than Navigation Optimization? The Experts Reply Is optimizing site navigation become more important than search engine optimization? Does the increased use of major search engines affect the way we should design the content and navigation of our web pages? Photo credit: Ronen Prentice Hall Professional, in an article of last October entitled "The Search ... read more | cat.: user experience | Link | Comment Robin Good - Prentice Hall Professional -- April 20

MasterNewMedia Design Challenge: Seven Submissions Awaiting A Winner The MasterNewMedia Design Challenge closed its submission doors on this Sunday night. Since then I have been giving a good look at the seven official participants to this interface design contest. Photo credit: Dragan Trifunovic The designs submitted attempt to place a new design look on the Link | cat.: user experience Robin Good -- February 28

User Experience Monetization Replaces Content Business Toll Gates Good content is like water, or a great view: you build business around it, not on it. More and more, online content and media publishers are understanding that giving extra reach, a rich end user experience, mindshare and freedom of access to good, quality content creates much ... read more | cat.: user experience | Link | Comment Robin Good -- February 24

Brand Experience Replaces Broadcasting: Online Communities And User Engagement Are The Access Keys I am having a bit of a ramble around the demise of mass media, why it happened in the first place and how our digital world is impacting on what we consume and how. Photo credit: Hans Doddema So I came across an interesting book by ... read more | cat.: user experience | Link | Comment Alan Moore -- February 17

MasterNewMedia Design Challenge: Deadline Extended The MasterNewMedia Design Challenge, an open interface design contest I have launched two weeks ago to improve the look and feel of this very site, met its final deadline yesterday. No official entries were submitted. As I am trying to evaluate critically my communication strategy it appears ... read more | cat.: user experience | Link | Comment Robin Good -- February 16

Interface Design Contest: $ 1,500 To Make Good Look Better - The MasterNewMedia Design Challenge Interface designer? Information design guru? Online identity and branding director? UI geek? I am looking for you! Photo credit: Dragan Trifunovic Yes, the MasterNewMedia Design Challenge is open. Starting today, I am launching a web design contest open to anyone capable of designing with valid XHTML+CSS. What is it all ... read more | cat.: user experience | Link | Comment Robin Good -- January 26

Interface Design And User Experience Drive The New Google RSS Reader Aggregator Google has finally launched its own Web-based RSS Reader during last week Web 2.0 conference. The new RSS tool from Google sports a good set of basic features while providing, in my humble opinion, a great interface and user experience. The interface is all based on the ... read more | cat.: user experience | Link | Comment Robin Good -- October 12

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