A maioria dos sites atualmente não está monetizando sua publicidade em sua máxima potência.

Eis aqui uma companhia, uma muito difícil de encontrar, eu devo dizer, que não apenas gastou muito tempo tentando compreender e se adaptar às minhas necessidades com seus serviços específicos, mas também teve a integridade e a coragem de reconhecer abertamente suas forças e fraquezas e me oferecer o melhor conselho de monetização que eu já recebi de um fornecedor em muito tempo.
Rajeev Goel, Rajeev Goel, CEO e Co-fundador da PubMatic, uma companhia especializada em otimização e ad network para sites acabou de lançar um guia essencial para otimização de receitas com anúncios online, depois de ter observado por muito tempo os níveis de oportunidades a serem alcançados no mercado de ad serving e otimização de anúncios que muda em ritmo acelerado.
Ele escreve:
"Nunca antes nós os editores de sites como você tiveram tamanho acesso à tantas oportunidades para aumentar a performance de sua publicidade; custos de ad serving estão baixos e a explosão de ad networks criaram uma oportunidade para ter o maior preço possível para o seu inventário."
Aqui estão os detalhes:
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Web bookmarks are badly in need of an overhaul. Sure, they're fine for jumping to the dozen or so sites you visit on a daily basis, but they quickly become unwieldy whenever they're used for research purposes. Folders of bookmarked job ...
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Ask.com today introduced a new version of its search engine that is both a return to the company's semantic roots and a move to become more of a one-stop shop for not just search results, but the information contained in those results. We took the ...
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The fact is that blogs with short and snappy posts will do better than blogs like mine or Alexander's. Chances are that I probably have already lost more than half the people who started reading this post because it is too long winded or is in need ...
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Jivox, the online video advertising service that helps small and medium-sized businesses (SMBs) reach local customers, today announced that Jivox AdSlate 3.0, the latest version of its online video ad platform, is now live. Jivox combines a self-service ...
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With thousands of blogs being launched every day, one has to offer something different from the others to stand out of the crowd. The "differentiator" is what the readers will remember and that's precisely what will bring them back to your ...
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Nothing looks more unprofessional than a couple of spelling mistakes on your site so here's an online tool that will help you quickly spell check an entire web page though it won't fix these errors for you.
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Lately I've been pondering the part that social media plays in my blogging business. This post is an attempt to make some sense of it. I'd value your thoughts in comments to help me take these half thought through ideas to something more ...
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IBM has opened access to Bluehouse, a "Facebook for business" service based on IBM's Lotus Foundations. Bluehouse offers regular social networking tools, tailored to corporate use, including web conferencing, instant messaging, document ...
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One more step towards a consistent Google Docs interface: Google Spreadsheets has been redesigned and it now includes the same old-fashioned menu like the word processor and the presentation app. "We were hoping to accomplish three things with it: ...
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