Robin Good Archive Of Latest News

How To Mobilize My Website: Best Tools To Convert Your Blog Into A Mobile Site   "How do I mobilize my website?" is probably a question you have already started asking. But after the initial curiosity, you have not found yet the time to think seriously about when and how you are going to convert your web site or blog into a... read more | cat.: | Link Robin Good and Daniele Bazzano -- July 26

Website Navigation Design: How To Provide Clear Instructions And Directions To Your Readers   How can you help your readers find what they are looking for on your website? How can you facilitate their need to know what to click next or where to look when in search for something? Navigation instructions, or as someone calls them, interface design instructions... read more | cat.: | Link Connie Malamed - Understanding Graphics -- July 22

How To Create A Facebook Fan Page: Guide To The Best Strategies And Examples   Did you know that if you already have a personal profile Facebook page and want to create another one for your company you can't? Businesses on Facebook are supposed to have a Fan Page, not a Personal Page! Yeah, and it is official: go check out... read more | cat.: | Link Robin Good, Daniele Bazzano and Elia Lombardi -- July 19

What Is Viral Marketing: Key Principles And Strategies   What is viral marketing? What are the characteristics of an effective viral marketing campaign? What does it take to produce content that flies on the wings of spontaneous word-of-mouth promotion? In this MasterNewMedia guide on viral marketing you can learn and understand the basic principles, foundations... read more | cat.: | Link Robin Good, Daniele Bazzano and Elia Lombardi -- July 13

Using Social Media: Colleges And Universities Vs. Businesses   Colleges and universities in North America continue to increase their adoption and large scale use of social media technologies, outpacing both Fortune and Inc 500 on the blogging front. Besides using these to augment and extend their overall communication, learning and student support services, educational institutions... read more | cat.: | Link Nora Ganim Barnes and Eric Mattson - University of Massachusetts Dartmouth Center for Marketing Research -- July 8

Wireframing And Website Prototyping: Best Professional Tools To Design Your Website   Professional wireframing and web design prototyping tools take a step forward compared with free wireframing tools and commercial website prototyping tools, by allowing you to draw highly-realistic mockups of websites. In this MasterNewMedia guide you will find the best professional wireframing and website prototyping tools that... read more | cat.: | Link Robin Good and Daniele Bazzano -- July 5

Why Website Speed And Page Load Times Are So Important To Your Online Readers   How slow is your website when accessed by a typical reader with an average Internet connection? Find out now: Check out Google Webmaster Tools, or go to Alexa.com and type your website URL, or do a test on GTMetrix and see where your page load times... read more | cat.: | Link Jakob Nielsen - Useit -- June 29

Content Navigation And Search: How To Facilitate Online Content Exploration   A nice, gorgeous-looking web site which has no design or navigation intelligence is a like handsome man with no brains. It may be nice to look at him but anyone would rapidly get bored with such a partner. Same thing happens on the web. While many... read more | cat.: | Link Stijn Debrouwere - Stdout -- June 24

Wireframing And Website Prototyping: Best Tools Under $150 To Design Your Website   Wireframing and website prototyping tools allow you to take full control of your website architecture without hiring a web designer. You can build a faithful draft of what your website layout will look like without detailing color, graphics and specific design elements. In this MasterNewMedia guide... read more | cat.: | Link Robin Good and Daniele Bazzano -- June 21

Website Design Guide: Best Practices And Examples Of Website Interface And Navigation Design Solutions   How do go about improving or creating great website designs? Unless you have some references and key principles showing you how critical legibility, layout and content organization are, in determining your site look and feel, you are going to remain unsatisfied. Solving your typical web design... read more | cat.: | Link Robin Good and Elia Lombardi -- June 17

Social Media Strategy: A Video Interview With Ravit Lichtenberg - Part 2   What is social media? Is it a strategy or a tactic? You cannot just gather fans on Facebook one day, send messages on Twitter the next and start commenting on YouTube and Linkedin in between, hoping that this is the way you can get social media... read more | cat.: | Link Robin Good -- June 10

Wireframing And Website Prototyping: Best Free Tools To Design Your Website   Website prototyping and wireframing tools can help you sketch out and draft your overall website architecture without the need to hire a web designer to do it. For this reason, wireframing is the first step one should consider when designing a new website. In this MasterNewMedia... read more | cat.: | Link Robin Good and Daniele Bazzano -- June 7

Social Media Strategy: A Video Interview With Ravit Lichtenberg - Part 1   "Social media is a strategy, not a tactic". You cannot just jump on the social media bandwagon opening accounts here and there, without having a clear objective to reach and a specific path to follow. The result will be only more time spent on social media... read more | cat.: | Link Robin Good -- June 2

The Online Video Encoding Formats War: Apple Vs Flash Vs H264 - Infographic   If you haven’t heard the news lately, a new technology war has seen the light, and this time the two main fighters are Apple and Adobe, owner of the almost ubiquitous Flash playback video technology used across the web to play video clips. The key argument... read more | cat.: | Link Enrique Serrano - http://trebleclick.blogspot.com -- May 27

Website Monitoring And Testing: How To Monitor And Test Your Web Site Performance   Has your web server enough bandwidth to meet your readers requests? Would you know if your hosting provider is a bit sloppy and if it lets your site become inaccessible to the public, even if only for a few minutes? How do you find out if... read more | cat.: | Link Drazen Dobrovodski and Daniele Bazzano -- May 24

The Mobile Web Content War: Apps Vs. Search Engines   A new type of web content war has just begun. On one side "apps", like those you can download on your iPhone, which deliver enhanced web content and specific tools / services, and on the other, search engines, still the preferred venue to discover information, news... read more | cat.: | Link John Blossom - Shore -- May 21

Self-Publishing Your Online Course As A Book: A Complete Guide   Self-publishing your online course as a book may be a great way to distribute a valuable piece of content you have to a broader audience. But can you just print your online course, choose a nice cover artwork and start selling your book? As you might... read more | cat.: | Link Heather Hedden - eLearn Magazine -- May 19

Call The World For Free: Low-Cost International Phone Calls From Your Computer To Any Mobile Or Landline   Do you want to make international calls at the lowest rates possible? If you didn’t know, there are many Internet services that allow you to make low-cost phone calls to any mobile or landline phone on the planet using only your computer, your mobile phone or... read more | cat.: | Link | Comment Robin Good and Daniele Bazzano -- May 17

Top Online Content Distribution Strategies: Standards, Aggregation, Syndication, Versioning   Which are the top content distribution strategies for an online publisher? In this in-depth report authored by new media and future treneds analyst Ross Dawson, you can find a thorough analysis of the present online content distribution paradigm as well as a set of useful guidelines... read more | cat.: | Link Ross Dawson - Ross Dawson Blog -- May 13

Large-Audience Webinars And Webcasting Tools: Best WebConferencing Services For Online Events With Hundreds Of Participants   To create, host and manage large-audience webinars and online events, there are a number of web conferencing tools that can help you deal efficiently with hundreds of participants. But how do you choose among all these services which one is best for you? In this MasterNewMedia... read more | cat.: | Link Robin Good and Daniele Bazzano -- May 10

How To Use Personas In User Experience Design And Development Research   Personas, in the world of user experience design, identify and paint detailed key customer profiles so that, who markets to them within your company, can more easily picture and empathize who they are addressing. In other words: Personas, which are nothing else but research-based descriptions... read more | cat.: | Link Alistair Gray - Webcredible -- May 7

Online Personal Marketing Strategy: A Video Interview With Andrea Vascellari   Just a few weeks ago I met for the second time Andrea Vascellari, a young European digital entrepreneur who helps out companies around the world find their ideal online marketing strategy. Andrea, who is Italian born but who lives in Finland and has clients from Latin... read more | cat.: | Link Robin Good -- May 5

Ning Alternatives: Guide To The Best Social Networking Platforms And Online Group Services   On May, 4th 2010, Ning, one of the most popular social networking platforms on the web, is phasing out its free service. All free online communities will either be converted into premium online groups or discontinued altogether. As a consequence of the subsequent growing demand for... read more | cat.: | Link Robin Good and Daniele Bazzano -- May 3

Content Licensing: Why Al Jazeera Chose To Release Some Of Its News Video Content Under A Creative Commons License   During my stay at the International Journalism Festival, which took place in Perugia, Italy, last week, I ran into Donatella Della Ratta of Creative Commons who I had not seen in ages. She was very kind and shared with me a story, which I found immediately... read more | cat.: | Link Robin Good -- April 28

Create Music Playlists, Compilations And Embeddable Music Mixtapes - Guide To Best Online Services   Do you want to create music playlists that you can embed on your web site or blog? There are quite a number of services that allow you to combine your favorite tracks into compilations and embeddable music mixtapes, without spending a dime. Did you think you... read more | cat.: | Link Robin Good and Daniele Bazzano -- April 26

The Alternative P2P Wireless Internet Network: The Netsukuku Idea   Would it be possible, using p2p and wireless technologies, to gain independence from internet providers and make free and open net connectivity a reality? Andrea Lo Pumo, a young Italian mathematician has developed Netsukuku, a vision for an alternative wireless network that may represent a disruptive... read more | cat.: | Link Sepp Hasslberger - P2P Foundation Blog -- April 23

Website Design: Ten Areas Where You Can Learn From User Behaviour   Effective and usable web navigation and design are some of the key crucial components of your website communication success. Build clear, easy-to-navigate web pages and people will be happy, click a lot and come back for more. In this report, you will learn about ten typical... read more | cat.: | Link Alistair Gray - Webcredible -- April 21

Website Accessibility: How To Make Your Website Highly Accessible And Standards-Compliant   Does website accessibility and web standards really matter for an online web publisher? Is there really an advantage in spending serious time and resources to make your website standards-compliant? Unfortunately there is a lot of misinformation on website accessibility, and it looks like no-one has a... read more | cat.: | Link Drazen Dobrovodski -- April 19

Customer Service Is The New Social Media Marketing King   It's time for any online business to look at customer service as one of the very key, strategically critical components, if not the key differentiator of any effective online marketing strategy. Photo credit: Clipart Why will customer service become so incredibly important for your future online business strategy?... read more | cat.: | Link Joseph Jaffe - Change This -- April 15

White-Label Video Publishing: Guide To The Best Private Label Video Services   Private label video publishing services allow professional web publishers to move beyond zero-cost video sharing sites like YouTube and onto video distribution services which guarantee faster transcoding, HD video quality, the option to schedule both VOD and scheduled programming, CDN-based distribution, ad management and integration as... read more | cat.: | Link Robin Good -- April 12

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