Recent Articles


September 3, 2008
The New Google Chrome Browser - All Of The Best Video Clips To Learn Everything About It

The Google Chrome browser is out and fully available for download right now. "Google Chrome is a browser that combines a minimal design with sophisticated technology to make the web faster, safer, and easier.", that's what Google says. To help you out find out what Google Chrome... read more




September 2, 2008
MasterNewMedia Web Traffic Stats, Authority, Audience Metrics: August 2008

Summer is over, or at least it looks like so from the traffic trends in the last two weeks. Web traffic has been going up again quite rapidly and I expect the trend to continue for another week or two still, until the typical traffic levels... read more




August 29, 2008
New Media Internship With Robin Good - Firsthand Report From A MasterNewMedia Intern

Daniele Bazzano contacted me via email to apply for the just re-opened MasterNewMedia Internship program, on Monday of last week. The next day, he had already been selected, among many, to be part of my extended virtual newsroom. Daniele Bazzano - doing his internship at MasterNewMedia Compared... read more




August 28, 2008
Success Is A Brand: Talent And Ability Are Not Enough

It’s not that talent and ability don’t matter, but how you "frame" and "position" yourself has everything to do with how successful you end up to be. Photo credit: Robin Good "You don’t need mass appeal or millions of customers to be a success. But your definition of... read more




August 27, 2008
Online Ad Management And Optimization: The Google Ad Manager Is Here

Google has just announced the public release of Google Ad Manager, a hosted platform for the full management and optimization of online advertising campaigns. To access it one needs only to have an existing AdSense account. Google Ad Manager has been designed to serve and... read more




August 22, 2008
WebSite Content Organizaton And Planning: How To Apply Basic Information Architecture Principles To Your Blog Site

How do you organize the content of a new web site or blog? Do you really need to spend specific time ahead of launching to organize the content sections and hierarchy of your web site? Can't one simply identify the key content categories of his... read more