Independent Publishing - Articles Archive
from December 4, 2009 to May 27, 2009

Which ad revenue optimization technique should web publishers adopt to increase the value of their advertising space? In these challenging economic times, monetizing up to the last impression is a priority for everyone who has placed in the advertising revenue channel all of his eggs. But ... read more

Are you thinking about registering your own website domain name? Good idea, but are you aware of the many choices and variables at play when making this critical step? Selecting your appropriate website name, choosing the most appropriate domain extension, while making your most cost-effective choice ... read more

What are the current eBooks marketing trends? Why are content publishers still seeking how to effectively integrate eBooks into their sales strategy? In this article, content and media expert John Blossom, tries to outline a strategy for content producers that want to leverage the potential ... read more

Are you looking for professional video editing software tool? Do you want something more powerful than Windows Movie Maker? In this MasterNewMedia software comparison guide you will find the best professional video editors on the market. Inside the category "professional video editing", belong those video editing tools ... read more

Are you looking for a video editing software tool that will not empty your pockets? Do you want to spend less than $100, but still get more than basic video editing? In this MasterNewMedia comparison guide you will find the best consumer video editors on the ... read more

Which are the critical skills needed for today online successful journalists? What do you need to know and do to compete with bloggers and independent reporters springing up all around you? Right now, at the end of 2009, newspapers are buzzing around a report by the ... read more

Looking for more information about online ad networks and how they could help you increase your online ads revenues? In this MasterNewMedia guide, you will find the best resources, tips, strategy and advice to make better sense and understand how to use of online ad networks. ... read more

What is the future of music? A recent report quoted by the RIIA, says that "global music piracy causes $12.5 billion of economic losses every year". How can the music business change to survive? In the future of music there will be no CDs or MP3s. Music ... read more

What is the difference between uploading your video to typical video-sharing sites like YouTube or using instead one of the paid white-label video distribution services springing up here and there? Free video-sharing sites like YouTube, Viddler, DailyMotion and others have the advantage to be a no-brainer for ... read more

Do you need to convert your files to PDF? Are you looking for a free online solution to produce PDF documents wherever you are? Struggle no more. In this MasterNewMedia guide you can find the best free PDF conversion tools on the web. Online PDF conversion ... read more

Are you looking for a place to upload and share your PowerPoint presentations? Do you need partners and customers to see your latest idea without sending tons of e-mails? Are you trying to find out how to embed your PowerPoint presentation on your web site? Slide sharing ... read more

The reason for which I started MasterNewMedia was to help others take greater control of their lives. I wanted to be meaningful to others by helping them discover how to effectively leverage the uniquely powerful communication opportunities offered by the Internet. In full honesty, I really ... read more

Online content distribution services allow you to syndicate your content to other web publishers while improving your prestige, visibility and in some cases, even your end-of-month revenue. In fact, such content redistribution partners can be major publishing giants like USA Today, The New York Times, The ... read more

Online music collaboration services allow you to play, rehearse and record music with remotely connected like-minded people from around the world. You connect with other musicians, vocalists, songwriters and even to your own music fans to create the music you like either in real-time or asynchronously. ... read more

The brand ambassador is a marketing model that employs trusted, credible personalities to promote and give greater visibility to its brand products. But outside of the traditional, big money advertising world, where famous actors or sport stars are utilized as "ethical" promotional promoters of unique events ... read more

When working with a traditional book publisher, you, the book author, give up a large degree of editorial control, and many times you have little to no input into the design and layout of your book, its distribution, and its marketing approach. Self-publishing allows you, the ... read more

The Kindle DX allows publishers to charge premium access for content. But is distributing locked-down, must-pay-for content through a proprietary platform a good strategy for content publishers? Titles are being pushed into Kindle format as quickly as Amazon can handle the conversions and postings. In a year ... read more

If you think your website is under a Google penalization because you suddenly disappeared from Google search results, you can file a reconsideration request to the Google team. In this video, the Google Webmaster Help Center shares some official tips to file your reconsideration request correctly ... read more

Social media has changed the paradigm of how people consume online media. But how do you measure social media effectiveness, when social media becomes an instrument for marketing, PR and promotion? Are there advertising metrics for social media marketing and promotion? Before the raise of social media, ... read more

Citizen Journalism has put democracy back in people's hands. An army of individuals with mobile phones, portable cameras, and blogs is rapidly replacing traditional media as a reliable and wide-ranging source of information. In this milestone report, Chris Willis and Shayne Bowman were among the ... read more