Independent Publishing - Articles Archive
from April 26, 2007 to February 28, 2007

Want to finally find out what RSS really is without needing to read a technical treatise? Tired of feeling left out of the RSS party? Interested in spending less than 5 minutes to understand what RSS is all about, why it is so great and why ... read more

Robin Good - Lee Lefever - April 26, 2007

Online video continues to enjoy enormous success and is increasingly becoming a standard feature of websites and blogs. As we move towards the era of Internet TV, it gets easier and easier for everyday people to broadcast their own video shows to the world. A new ... read more

Michael Pick - April 24, 2007

Online video is a huge growth sector, and is transforming the web from a static landscape of words and still-images into a whole new world of Internet TV. But while now is a great time to make your mark in this new and exciting field, it's ... read more

Michael Pick - April 23, 2007

"With the Internet each individual employee can participate in company matters, put in his pennyworth on everything, write to the President or correspond with an angered client, quite independently of her 'position', or the position of his 'cell' within the Company Chart. - mashed up ... read more


When it comes to sharing or monetizing Internet video, there are plenty of options, but until now enhancing and monetizing the photos on your website hasn't really been possible. However, a new free service allows you to do just that - adding monetization and a list ... read more

Michael Pick - April 16, 2007
In summary: The blogosphere is now 70 million weblogs wide About 120,000 new weblogs are created each day, or... 1.5 million posts per day 1.4 new blogs are created every second 17 posts are made every second Spam 3000-7000 new splogs (fake, or spam blogs) created every day Peak of 11,000 splogs per ... read more

Robin Good - Dave Sifry - - April 6, 2007

The next ebook revolution is coming. After 15 years of associating the word e-book with some sort of PDF content designed and packaged for commercial delivery via the Internet (often with very low production quality and internal value), I have been struck by the fascinating insight ... read more

Robin Good - April 4, 2007

RSS feeds are a great way of not only promoting your own online content, but also of leveraging that of other independent publishers for syndication purposes. Sooner or later you are going to want to make the news from your RSS feeds accessible to a broader ... read more

Robin Good and Michael Pick - March 30, 2007

A few days ago a passionate reader of Master New Media sent me this email asking information on how he could build his own video site online and my advice on how to monetize it. I thought that sharing this email exchange could have been ... read more

Robin Good - March 28, 2007

The video blog has evolved significantly in the last year, propelling a new wave of web celebrities into the limelight - with such names as Amanda Congdon, Ze Frank and Loren Feldman carving out their own niches in the world of web 2.0 video. But a ... read more

Michael Pick - March 27, 2007

RSS feeds are a popular data format used for serving users frequently updated content and they offer great opportunities to publishers who are looking for alternative systems to generate revenue from their original content. With the growing popularity of RSS feed-based syndication, many Internet publishers became ... read more


While social media has become the hot trend in publishing many of the properties generating social media content are not attracting headline experts into their frays. is addressing this by seeding leading figures from book publishing, music, heath and finance to post content and field ... read more

John Blossom - Shore - March 22, 2007

A new social media network with RSS aggregation capabilities has arrived on the scene, promising to provide a one-stop solution for the promotion of all of your online media. Whether you are a blogger, NewsMaster, podcaster or online video-maker a crucial part of your work is ... read more

Michael Pick - March 20, 2007

How can you become an effective, impactful and followed blog when you are yet no-one and when it appears that all other bloggers out there are already writing about the very things you are interested into? How can you grow your blog to make it uniquely ... read more

Joshua Porter - Bokardo - March 16, 2007

It is easier than ever to create your own Internet radio station and stream your music, thoughts or discussions live over the web. Not so very long ago you would have faced either incredible equipment expenses and music licensing fees, or the continuous threat of having ... read more

Michael Pick - March 14, 2007

There are a growing number of ways to monetize your website, whether you decide to go for contextual advertising, setting up your own online store or any of the other alternatives cropping up almost daily. One recent trend is the addition of a job board to ... read more

Robin Good and Michael Pick - March 13, 2007

Podcasting is an activity that has generated a great enthusiasm among online independent publishers, and day after day more and more bloggers turn on their microphones to record audio shows and broadcast them from their sites. The tools that allow creating a podcast, editing it and ... read more


Looking for AdSense Alternatives? Here is a reference guide to the most interesting alternative solutions to monetizing your online content with contextual ads. Google AdSense is one of the most popular ways to monetize your blog, but there are times when it is worth considering the alternatives. ... read more


Stop [social] networking: Build your own network! - If you ever thought about creating your own mini YouTube, MySpace or community site, in which members can upload media, write and contribute directly, the time of your dream has finally come... thanks to Ning. It is now possible ... read more

Michael Pick - March 6, 2007

Can you make money online by publishing your own blog? This is a question I get asked a thousand times from a thousand different people. Truth is, you can be your own boss, if you are willing to sacrifice a guaranteed salary and a no-worries job ... read more

Robin Good - February 28, 2007

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